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Fermented formulations, sustainability and coastal ingredients such as kelp and algae will be big in the personal care and wellness markets.
December 3, 2021
By: Melissa Meisel
Trend forecasting firm WGSN revealed the top beauty trends for 2022 and beyond. Overall, the focus of beauty products for 2022 will be on usability and sustainability. From hygiene procedures that save water, to fermented beauty driven by consumer’s desire for longer lasting products, to faster makeup routines and beauty snacking, the top trends have been informed by WGSN’s international team of forecasting experts, who combine research, insight and analysis. “The trends for 2022 are a trans...
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